3 factors to consider for an Ecommerce website startup

Ecommerce website development India

As Ecommerce business is growing rapidly in India, number of ecommerce stores are increasing. So it is very vital to execute your Ecommerce business to next level so that it gets maximum marketing benefits. Buying online has become a most comfortable preference and prioroty amongst the customers and businesses. Thus, online Ecommerce development India will get a buzz in future for sure.

Ecommerce stores like Myntra, Flipkart, Amazon, Snapdeal have become popular giant ecommerce websites in India, establishing there strong presence in ecommerce marketplace. Though Internet is never going to diminish and there will always be enough space for startup businesses who wants to flourish by starting their ecommerce website. Many people have successful business offline in thier specific categories, but often are unable to market their businesses online.

Below 3 factors are important for a new e-commerce website designing Mumbai to look for to face the potential market.

1.Cut-throat Competition

Every new online business has to face few challenges. One such challenge is massive number of other ecommerce websites already present online. As a new eCommerce startup, gaining right number of traffic and revenue is very difficult when some strong established players have already retained the market.

For eg: If you are planning to sell apparels online, thier are many websites for same, thus a cut throat competition. However if you target niche and unique segment, like “Pure Cotton Apparels” or “Jute Dresses and Shirts” from the wide category of apparel, then the you have less competition in the market and high possibility to stand in top 10 in Google.

2. Innovative and extremely user friendly eCommerce storefront

In order to strive through the furiously competitive ecommerce market, it is very crucial for new startups to build a highly user friendly Ecommerce platform that will drive users easily to thier destinations without much hassle. You need an ecommerce storefront that has strong functionality, enabling transactions that are easy, quick and smooth with a highly secure shopping experience for your customers. Study your competitors websites, your business needs and then build your ecommerce website under expert guidance.

At Creative Web Mall, we offer turn key ecommerce solutions right from ecommerce website development, ecommerce website hosting on fast servers, to ecommerce website marketing online through SEO, PPC and SMO. We have executed plenty of ecommerce projects and know the dos and donts of online business to generate sales. We use advance technology ecommerce development platforms and responsive web design technique to optimize our ecommerce websites for desktop, tablet and mobile shopping.

3.Fund and Customer Salvage
Many often it is seen that many ecommerce websites fail to continue due to lack of funds. Raising funds to run operations is the key challenge that new eCommerce ventures startups face. Other key challenge is to drive traffic and convert users into customers. Online promotion and marketing needs lot of investment.

Creative Web Mall offers a tuen key ecommerce solution on both of the above challenges. If you have a workable idea, Creative can help you by consulting you with effective bifurcation of funds towards right IT solutions for you ecommerce website.

We have executed many ecommerce websites successfully. If you want to be one of them, then contact us and discuss your project with us.

What is SEO? Why is it useful?

The question “What is SEO?” We ask ourselves all, even those who imagine what it is and how it is useful. It should take a look at this three-letter abbreviation from the side and called in simple terms. Only then the search engine optimization will mean something. What is optimization? This adaptation to the specific requirements. Optimizing can be a variety of processes and services by adding certain functional elements and discarding unneeded. In other words, optimization – is customization. What and how we match – is another question. One optimized work processes, otherwise – website.

This is where it is appropriate to interpret. Search engine optimization can be called adjustment of your site for search engines.

How to explain about your grandmother? Let’s try a certain household items and processes.

Let’s say, a web site is like the furniture, be very wisely mounted flat to fit in all the items, in addition to fast we can reach them. After all, not build hall bathroom cabinets, and two tables – the bedroom. All furniture should have its place and perform its function. When the furniture you purchase, they are usually collected only in part. Pick up large table sciences do not – we take the instructions and combine the legs and table top. Kitchen furniture collection – already complicated, so hire craftsmen who collected for us , depending on our preferences . This website and adaptation – some SEO work can be done by you, but some need professional hands and skill.

Sometimes the table, which gathered themselves are loose or coming out crooked. We are proud to have gathered it themselves, without anyone’s help and experience, but we understand that he – not perfect, and quality. Master summoned the living area to assemble the requested correction and the perverted. Masters, of course, it arranged, and table functionality becomes faultless. The website can also search for the preparation of the same. While SEO wizard handles the toughest part of the site they are asked to adjust and less significant – those that pasidareme themselves.

While masters assemble kitchen furniture or a huge sliding door cupboard, usually observe their work and ask what they are doing now. Those not willing to, but tells you what they are now doing what fittings used, what tools needed, etc. Have heard this information to pay them collect furniture? Not really, but the general understanding has to be better. Also, the Web site – the SEO masters are maintained, we ask what they are doing and why it is needed. We get a lot of advice about Google’s operating principles, its requirements, and begin to understand what it is.

Sometimes we fail to masters. It puts furniture so that after a few months you see that their decisions for us harm rather than help. Cabinet doors – perverse, kitchen countertop edges – come unstuck. Kitchen and other furniture to stand still, but they are equipped with a disordered, disturbed, something was missing. Exactly the same thing happens with the SEO masters. All of them optimize websites, but did you end up? Is there enough quality? It only appears after a few months because of the time enough to Google to see all the tricks by which to achieve the promised result. It is clear only that the masters who say that they only know how to do it and is guaranteed to be perfect all the time, there are scams and frauds.

This applies to furniture webmasters and SEO professionals. It should only believe those who tell you right away that they cannot give a one hundred percent guarantee, as the room walls may be uneven, materials or parts cheaper and less quality in the end the home side’s expectations are changing.

I hope that this furniture and SEO comparison was understandable, and through it you will be able to explain to other people what SEO is and why it is needed.

SEO Services in India

As many web sites are coming up everyday, the internet has made it easier for companies to do business worldwide. Internet is the one such modern technology, which brings everything around the world to the comfort of the drawing room. It is quite understandable that consumer searches for information in the internet before they get in touch with a sales representative. Our company can help improve your web presence in a way that you get more and more potential traffic visiting your site on regular basis.

SEO India is a one of a kind SEO company in India with experts who can best understand the basic technologies of search engines and how they work. We are an SEO Company in India with high level of expertise in all kinds of Internet Marketing strategies. Whether you use your website to directly market the products (B2C) or to promote your business/services (B2B), if your website does not have top rankings on search engines like Google, Yahoo and MSN, you may lose significant number of sales / business opportunities and potential customers.

SEO India is here to serve you. SEO India is a leading result driven, professional Search Engine and Internet Marketing Company for the E-Commerce Industry. SEO India has a devoted team of experienced SEO Specialists, Online Advertisement & Internet Marketing Specialists and Link Building Experts. Be it SEO marketing, Internet marketing, Link Building or Pay per Click services, SEO India is the right choice for you. Search Engine Optimization (SEO) is an art of making your website appear in the first few pages of the search results of search engines for a select set of keywords. In other words SEO creates your website appears on the first page of a search engine like Google, Yahoo and MSN, when someone searches for your product or services. It is worthwhile to note that 80% of website traffic happens only through search engines. This speaks volumes about importance of getting the search engine rankings for your web site. SEO India is professional Search Engine Optimizers and SEO friendly Web Designers in India.

Our Company provides monthly reports where you can catch the results of your website and se how your keywords are performing. These keywords can get better the visibility of your website and hence have traffic. With our SEO consulting and Team of expertise you can feel free and concentrate on other aspects of your business.

Selecting SEO Company in India

If you are thinking that having a well designed and developed website would bring you usual business, you got to re-think. In this type of stiff competition, you require a lot more than a website to earn regular profits from your business. What would you do with a website if it is ranked 400th or lies on the tenth page of a search engine? It is as good as nothing. Whereas, if the same website, even with not so great design is ranked fifth, you can be rest assured of regular business. This is where, SEO comes into play. A good SEO India company would center on pushing your website up in the search engine rankings. Hence, it is significant to outsource your SEO work carefully.

Selecting SEO India has surely become a safe and reliable option for offshore companies. With large pool of IT professionals, excellent infrastructure, government support, lower costs and quality work, India definitely holds the edge over any other country, when it comes to search engine optimization. However, even with all these positive factors, you can’t go for SEO Company in India with closed eyes. Following are the things that you should be careful about if you are selecting a SEO service provider in India:

  • Beware of the companies that guarantee the number one ranking in the search engine. It is very much clearly mentioned that no company can guarantee the first rank
  • Ask for references before signing any deal with SEO consultant in India. It is also important to study the work they have done before.
  • Watch out for the service provider’s search engine ranking. If he can’t maintain his ranking in the top ten, then how will he increase your ranking?
  • Make sure that the SEO expert in India you are employing collects back links from reputed website. Back links from known websites would definitely help the optimization of your website.
  • If a SEO company in India promises you with instant results, there is definitely a check. Optimization of website is a long process and it might take few weeks or even months before you start getting results

Apart from taking all these cautionary measures, you ask few tricky questions before you pen a deal with SEO expert in India. Ask the company if it would optimize the website on the keywords mentioned by you, and if they say yes, reject the company straightaway. A company would always optimize your website on the keywords that are mostly used and not on the keyword you think are right. With considering all these factors, you will surely be able to select your SEO Company in India.

Search Engine Optimization

On Page Optimization (Optimization)

Defined: On-page optimization (on-page SEO) is what can be done on the pages of a website to maximize its performance in the search engines for target keywords related to the on-page content.

On-Page SEO Checklist

• Always start with keyword selection, research and testing
• Meta Description tag
• ALT tags
• H1 tags
• URL structure
• Internal linking strategy
• Content
• Keyword density
• Site maps, both XML and user facing
• Usability and accessibility
• Track target keywords
• Expect results in 6-12 months

Avoid common on-page SEO mistakes such as:

• Duplicate content
• URL variants of the same pages
• Off-site images and content on-site
• Duplicate title tags

Do not use on-page SEO spamming tactics such as:

• Hidden text
• Hidden links
• Keyword repetition
• Doorway pages
• Mirror pages
• Cloaking

Off-Page Optimization (SEO)

Defined: Off-page optimization (off-page SEO) is what can be done off the pages of a website to maximize its performance in the search engines for target keywords related to the on-page content and keywords in off-page direct-links.

Off-Page SEO Checklist

• Always start with keyword research, testing and selection
• Use Keywords in link anchor text
• Obtain links from high ranking publisher sites
• One-way inbound links (not link exchange or reciprocal links)
• Different keywords in your link-ads from the same site
• Gradual link building technology (no growth spikes)
• Use relevant keywords near your inbound link (contextual relevance)
• Deep linking (from multiple pages to multiple pages)
• Target a large list of keywords (5-500+)
• Link from sites with a variety of Link Ranks
• Track active all keywords and refine strategy as required
• Discontinue campaigns if ranking does not improve
• Expect results in 1-2 months (Bing) 1-9 months (Google, Yahoo)

Avoid common off-page SEO mistakes:

• Duplicate keywords in link adverts
• Site-wide links causing link growth spikes
• Using on-page SEOs to do the work of specialist off-page SEO’s
• Placing random links without keywords near your link adverts

Do not use off-page SEO spamming tactics such as:

• Link farms (sites with 100+ outbound links per page)
• Using irrelevant keywords in your link-ads
• Garbage links
• Link churning
• Hidden inbound links

Off Page Optimization VS on Page SEO (Optimization)

Have you been investing heavily into on page optimization (optimization) and not seen any results?

You may have made sure that you picked one of the best on page optimization agencies in the industry, got references, asked for case studies then after risking it all with a 12 month contract, you invested all your expectations and large part of your internet marketing budget with the on-page Search Engine Optimization (SEO) agency.

Months later with your patience worn through and no significant results delivered, you must be frustrated with the lack of returns on your investment and possibly even ready to give up on SEO all together.

We have been very surprised to see how many of the top SEO agencies in the UK have been very slow to change their optimization strategies; now that on page optimization has mostly lost all of its affect.

Is there any need for On Page Optimization?

There are some basic optimization issues that are critical to have in place and then there are more technical / advanced techniques that can improve your search engine rankings. You should not pay for basic SEO advice and you do not need to pay much for advanced optimization advice.

We disclose up to date SEO advice and tips to most of our clients at no charge.

After having the basics in place, creating masses of useful content is the main on-page optimization strategy that a webmaster should focus on, but without off-page SEO you will not see your website’s current ranking increase significantly.

More on off-page optimization…

Off page optimization or off-page SEO is basically controlling how the internet portrays your website.

A professional off-page SEO will be able to employ their own resources* to control how search engines view your website and thereby control your ranking. Most off-page SEO techniques done well will result in very high ROI and high ranking in MSN, Google and Yahoo!

One way links from their link publishing partners
Gradual link building technology
Your business partners and their link publishing resources
General internet resources: Powerful free directories, one way link brokering etc.
Online PR campaigns
News articles

Are there any risks associated with off-page SEO done incorrectly?

We recommend that you only use professionals for your off-page SEO

Make sure that the company winning your business has been focusing on off page SEO for more than two years and are not late adopters jumping on the band wagon of a new product and service that has been under boom demand of late.