Social Media Basics:Web Site v/s Blog
July 6, 2010 11:45 am Social Media Optimization (SMO)One of the frequent asked questions I get about social media, is how do I get commenced? Most people are thinking that my answer would be to produce an account on Twitter or Facebook, so they get this look of shock when I tell them to begin a blog.
Yes I know that a blog isn’t as effective these days as saying you are on Facebook or Twitter, but it will create more sales for your business, then moreover of those two channels.
Your web site is for communicating logistics and facilitating sales. Your blog is for communicating the spirit of your brand, It permits you to broaden on your topic in ways that a static web site cannot
A blog permits you to go intense, in areas that a static web site cannot. Through video, podcasts, or simple frequent posts, your blog if putting a human face on your company. No longer are you jyts an unidentified URL. Now you are a thinking, appealing company that people desire to do business with
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